Surfers For Climate
SCOPE Brand Identity Illustration Collateral
YEAR 2024
INDUSTRY Not For Profit & Event
CREDITS Lucy Ewing (Imagery) Annie Lila (Photography)
Surfers For Climate hosted their first campout, Water Women Campout.
Surfers For Climate approached us to craft a brand identity for their upcoming event, Water Woman Campout. We played with some creative exploration, weaving together elements that embody the spirit of the not-for-profit. From the vibrant hues to the graceful typography, each element was carefully curated to mirror Surfers For Climate's dedication to a sustainable future.
This collaboration was more than just design; it was a celebration of unity, purpose and the power of collective action in safeguarding our oceans.
“It was a pleasure to work with Sophie on the branding for the Water Women Campout. Her intuitive nature made explaining the vision effortless - she understood the essence of the event and bought this to life beautifully in the visual realm. Sophie created multiple design options and was flexible, really responsive to feedback, and enthusiastic every step of the process - so refreshing! She is more than a graphic designer, she brings art to every aspect of life and all that she touches - so grateful to have Sophie’s unique and pure creative energy woven into this project.” - Lucy Ewing, Creative Director
Logos
The logos feature dancing women, waves, the moon, and a whale tail, each symbolising the ethos of the event. We used the custom Surfers For Climate font and intertwined it into a new direction.
Digital
Across social media and their website, we crafted a series of illustrations, each imbued with the same passion for the cause. From the vibrant hues to the graceful typography, each element was carefully curated to mirror Surfers For Climate's dedication to a sustainable future.
We crafted the backdrop above made from raw canvas and acrylic paint that was used as a background for guest speakers in the main tent of the Water Women Campout event.